The Execution Plan | Plan B – Your Invisible Export Department

Plan B is a 2-year, end-to-end export execution partnership where JB Experts operates as your invisible export department. We take complete ownership of your export operations – from market research to shipment to payment recovery – while you focus on what you do best: manufacturing.

Investment: ₹25,00,000 (Twenty-Five Lakhs) for 2 years

Minimum ROI Commitment: 10× your investment (₹2.5 Crore+ in export revenue)

Post-Success Fee: 1% on shipments after the 10× milestone is achieved

This is not consulting. This is not advice. This is execution. JB Experts physically runs your export operations as if we are your in-house team – except we bring 12 years of experience, 900+ company relationships, and established buyer networks across 17+ industries worldwide.

Plan B is engineered for manufacturers and producers who meet one or more of these criteria:

•  You have production capacity and a quality product but zero export infrastructure.

•  You are already exporting but want to scale aggressively without building a large internal team.

•  You tried exporting before and failed because of poor buyer sourcing, compliance gaps, or documentation errors.

•  You want to enter international markets under your own brand – not as a white-label supplier for a trading house.

•  You are a serious manufacturer willing to commit to a 2-year growth partnership.

Who this is NOT for: Companies looking for quick-fix export shortcuts, businesses without a production-ready product, or anyone not willing to invest in a structured 2-year growth system.

Phase 1: Onboarding and Market Intelligence

1.  Client Onboarding – We start by deeply understanding your manufacturing capability, product range, production volumes, quality certifications, and growth ambitions. This is not a surface-level intake form – we study your business as if we are joining it.

2.  Market Research – We conduct comprehensive market intelligence covering demand analysis, pricing benchmarks, competitive landscape, regulatory requirements, and trade data. We identify which markets can absorb your product immediately and at what price point.

3.  Product R&D and Positioning – We analyse your product from the buyer’s perspective. What packaging works? What certifications are required? What pricing delivers competitive margins? We research every variable that determines whether your product wins or loses in international markets.

4.  Market Classification – We categorise target markets into three tiers: (a) Immediate Markets where we can supply right away, (b) Certification-Dependent Markets that open up once specific certifications are obtained, and (c) Emerging Markets where we build a pipeline for future business.

Phase 2: Buyer Discovery and Engagement

1.  Buyer Mapping and Persona Definition – We define the ideal buyer persona for your product – the type of importer, distributor, retailer, or industrial buyer who is most likely to purchase. We map out exactly who they are, where they operate, and how they buy.

2.  Lead Generation and Contact Database – Using our CRM systems, trade databases, LinkedIn Sales Navigator, trade show intelligence, and buyer networks built over 12 years, we identify and compile a targeted contact list of qualified international buyers.

3.  Outreach and Pitching – We craft personalised communication strategies for each buyer segment. This includes cold outreach emails, LinkedIn engagement, trade show follow-ups, and direct calls. We pitch your product under your brand, with your company identity front and centre.

4.  Feedback Collection and Iteration – We systematically collect buyer feedback on your product, pricing, packaging, and positioning. If the market tells us something needs to change, we either go back to product revision or adjust the market approach. This iterative loop continues until we achieve product-market fit.

Phase 3: Commercial Negotiation and Sampling

1.  Commercial Alignment – Once buyer interest is established, we prepare and share detailed cost breakdowns including certificates, product development costs, packaging costs, and logistics estimates. We negotiate commercials that protect your margins while remaining competitive.

2.  Sample Dispatch – We coordinate sample shipments so buyers can physically evaluate your product. The touch-and-feel stage is critical – this is where deals convert from interest to commitment.

3.  Terms Negotiation – We negotiate all terms including documentation requirements, payment models (advance payment, LC, DA/DP), Incoterms, delivery schedules, and quality assurance protocols.

Phase 4: Documentation, Shipment, and Payment

5.  Production Coordination – Once the order is confirmed, we coordinate with your manufacturing team to produce or procure the exact specifications agreed upon with the buyer.

6.  Export Documentation – We prepare the complete documentation package: commercial invoice, packing list, bill of lading, certificate of origin, phytosanitary certificates, and any buyer-specific or country-specific documents required.

7.  Shipment Execution – We handle logistics end-to-end – container booking, customs clearance, freight forwarding, insurance, and tracking until the goods reach the buyer’s port.

8.  Payment Recovery – We track payment schedules rigorously. Whether it is advance payment, LC at sight, or deferred payment terms, we manage the banking operations and ensure money reaches your account on time.

Phase 5: Post-Shipment and Continuous Growth

5.  Buyer Feedback Loop – After every shipment, we collect detailed buyer feedback on product quality, delivery experience, and overall satisfaction. This intelligence feeds directly into improving your next shipment.

6.  SOP Development – We document Standard Operating Procedures for every aspect of your export operation – so your company builds institutional knowledge and operational consistency over the 2-year engagement.

7.  Pipeline Expansion – We continuously work on expanding your buyer base, entering new markets, and increasing order volumes. The goal is not one shipment – it is building a sustained, scalable export revenue stream.

Under Plan B, JB Experts covers every functional department that a manufacturer would otherwise need to build internally to run export operations:

This is non-negotiable: under Plan B, your brand is the only brand that exists. JB Experts operates as your invisible backend. Here is exactly what that means:

•  Your company’s IEC (Importer Exporter Code) is used on all export documents. JB Experts does not use its own.

•  Your brand name, logo, and company identity appear on every communication, sample, invoice, and shipment.

•  The international buyer will never know that JB Experts exists. They deal with your company, your team identity, your brand.

•  We design your website and marketing materials under your brand – not ours.

•  JB Experts will not use your brand, your products, or your buyer relationships to promote JB Experts’ services. Your business stays yours.

This is the fundamental difference between JB Experts and every trading company or export agent in the market. Trading companies strip your identity and own the buyer relationship. Under Plan B, you own everything – the brand, the buyer, and the revenue.

The Execution Plan is designed to generate a minimum of 10× return on your investment. Here is the growth math:

Your Investment: ₹25,00,000

Minimum Export Revenue Guaranteed: ₹2,50,00,000 (₹2.5 Crore)

Revenue Multiple: 10× your investment

Maximum Revenue: No cap. Deals can scale based on buyer demand and your production capacity.

This model means JB Experts earns more only when you earn more. After the 10× milestone, the 1% success fee ensures our incentives stay permanently aligned with your revenue growth. There is no scenario where JB Experts benefits unless your business is generating real export revenue.

The growth levers we activate under Plan B include:

•  Multi-market penetration – we do not rely on a single country or buyer. We build diversified revenue streams across multiple geographies.

•  Repeat order systems – the first shipment is the beginning, not the end. We build buyer relationships that generate consistent reorders.

•  New product introduction – once your first product is established, we expand your export catalogue by introducing additional products to existing buyers.

•  Trade show leverage – we strategically position you at international trade shows to accelerate buyer acquisition (costs at actuals).

•  Continuous market expansion – we keep mapping emerging markets and new buyer segments throughout the 2-year engagement.

The minimum financial commitment from the client is the ₹25,00,000 plan fee. Beyond this, the only variable costs are certifications (which you would need regardless of whether you use JB Experts) and trade show travel if applicable.

Here is the trajectory that Plan B clients follow:

Months 1–3: Foundation Building

Market research completed. Product positioning finalised. Target markets classified. Buyer personas defined. Outreach campaigns launched. Your website is designed and live.

Months 4–6: Market Entry

First buyer engagements begin. Samples dispatched. Feedback loops active. Commercial negotiations underway. Your CRM is tracking every interaction and lead.

Months 7–12: First Revenue

First confirmed orders. Documentation prepared. Shipments executed. Payment recovered. SOPs documented. Pipeline of repeat orders and new buyers expanding.

Months 13–24: Scale and Compound

Multiple markets active. Repeat orders flowing. New products introduced to existing buyers. Emerging markets entering pipeline. Revenue compounding towards and beyond the ₹2.5 Crore target.

By the end of 24 months, you have a fully operational export business with documented SOPs, established buyer relationships, proven logistics systems, and a revenue stream that continues to grow – all under your own brand.

The math is simple. Building an internal export team costs more, takes longer, carries more risk, and still does not guarantee results. Plan B delivers a proven execution system backed by 12 years of track record at a fraction of the cost.

JB Experts – Your Invisible Export Department

12 Years  |  900+ Companies  |  17+ Industries  |  Worldwide Reach